What is cause related marketing?
Cause related marketing is when a for-profit business and a not-for-profit charity (like Cholmondeley) cooperate for mutual benefit. It is an agreement between a business and a nonprofit to raise money for a particular cause. The company expects to profit from this arrangement by selling more products and by enjoying the "halo" effect of being associated with a respected nonprofit or cause.
We are fortunate to have formed partnerships with two companies who have chosen to show their support through cause related marketing.
You can read more about their stories by clicking the icons below.
"Airborne Honey was introduced to Cholmondeley as a result of the care given to one of our family members' children. This was such a positive experience that we wanted to support Cholmondeley to help care for other children that need support.”
If you would like to know more about how your business can support Cholmondeley, please contact:
fundraising@cholmondeley.org.nz
03 329 9832
